Posts in marketing
Unleash Your Creativity: A Guide to Canva

Fellow creators, are you ready to take your design skills to the next level? Look no further than Canva—the ultimate tool for unleashing your creativity. As a team of design experts, we know the ins and outs of Canva like the back of our hands. We want to guide you through the wonderful world of Canva and show you how to make the most of its features to create stunning visuals for your personal or professional brand.

Read More
Google E-E-A-T Guidelines

Attention anyone that has a website!  Google's well-known E-A-T acronym, which stood for Expertise, Authoritativeness, and Trustworthiness, has been expanded to include an "E" for experience. That's right, it's now E-E-A-T: Experience, Expertise, Authority, and Trustworthiness.

If you're looking to improve your website's search engine rankings and drive more traffic to your site, make sure to keep the E-E-A-T guidelines in mind when creating content. Focus on delivering an exceptional user experience alongside your expertise, authority, and trustworthiness. Read the SBA blog to find out how we can help you and your website.

Read More
Paid Media KPIs: Measuring the Success of Your Campaign

When it comes to paid media campaigns, businesses need to be able to track their performance to ensure they're meeting their objectives. Key Performance Indicators (KPIs) are quantifiable metrics used to evaluate a paid media campaign's performance. By focusing on the most important indicators, KPIs simplify the tracking process and provide valuable insights into a campaign's success.

Read More
Using Automated Emails for your Business

Automated emails are an important tool for online businesses looking to drive sales and improve customer engagement. With the rise of e-commerce, businesses must find ways to stay ahead of the competition and keep customers coming back. Automated emails provide a cost-effective, efficient, and personalized solution that can help businesses achieve these goals.

Read More
When is the right time to rebrand?

Rebranding can be a powerful tool for businesses looking to refresh their image and better align with their evolving goals and values. A rebrand involves updating a company's name, logo, branding materials, and messaging in order to better reflect who they are and what they do.

Read More
Benefits of Joining the YouTube Partner Program

If you have a YouTube channel and you are consistently posting, you may want to check if you qualify for the YouTube Partner Program. The program is free to apply for, your channel just needs to meet certain requirements set by YouTube. Once you are approved to be a partner, you get access to many additional resources as well as the opportunity to make money off of your original content.

Read More